Since the beginning of the Covid-19 business around the world to learn how to work differently, therefore our good friends from Quatro groups came up with the idea for a ghost kitchen entirely for Japanese food!
In this case, we needed to show it in a way that is fast and precise just so it will be able to compete in the vast endless growing market in Tel Aviv.
And that is a challenge that we like!
The time we got to complete the whole project was short and we had lots of challenges along the way.
We had to make a product that appealing enough that Bun&Roll’s customers would order despite the competition.
So we decided to approach a pretty unique style that combines a fusion of the American Kitchen and the Japanese – traditional and fast!
Which created a world of fun animated characters that makes every order to unspeakable joy!
We fell in love with the name Bun&Roll just like that, what you see is what you get.
Bun&Roll for us is the pure essence of sophisticated and simplicity!
We gave to every section the sense of manga and kept the rough feeling of the American diners so that the two will be presented.
The color of Bun&Roll reminds the customer of a diner or a fast-food restaurant but with softer and much more delicate.
We chose that color plate so we could transfer to the customers the colorful world of the Japanese manga.
A direct connection to the digital world
Today when we build a brand we can’t ignore the digital world because every business that seeks life has to exist there!
Therefore we design and develop everything in advance so it will be beautifully optimized to desktop, tablet and mobile otherwise the company will lose customers, more than 70% of all consumers are buying throw their phones.